About Jim Laufenberg


Agent Details

Meet Jim

Broker Associate

Professional Philosophy

“I work hard to handle all the details of my clients’ sales. My clients appreciate my extensive knowledge of the San Francisco real estate market, as well as my expertise in complex transactions and construction issues. My team and I look forward to helping you with your sale. We are dedicated to providing you with the highest levels of service.“

Professional Experience

Extensive experience in the purchase, sale, and marketing of Condos, Single Family Homes, Luxury Residences, Multi-Unit Properties, Commercial Properties, Investment Properties, Probate and Trust Sales, 1031 Tax Deferred Exchanges, Fixers, Tenancy-In-Common (TICs), and Buyer representation at ALL price levels.


  • St. Marys College, Moraga 1971 – Business & Economics
  • Masters Program for Marketing & Staging – Coldwell Banker University
  • The Art of Negotiation – Nierenberg
  • Previews Specialist Certification – Coldwell Banker University
  • Seniors Real Estate Services Certified
  • Licensed General Contractor

Professional Affiliations

  • International President’s Premier-Top 1% of Agents Nationwide
  • San Francisco Apartment Association-Board of Directors
  • California Apartment Association- Former State Director
  • Women’s Council of REALTORS®
  • Council of Residential Specialists
  • San Francisco Board of REALTORS®
  • Society of Wine Educators, former member
  • American Society of Viticulture and Enology, former member

Personal Background

Jim has a family tradition with real estate- his great uncle, Walter Laufenberg, was President of the San Francisco Board of REALTORS® in 1932 during the Great Depression. Jim is a native of Berkeley, California, and graduated from St. Mary’s College in Moraga with a degree in Business and Economics. While a member of the Christian Brothers religious order, “Brother James” taught high school prior to being assigned to the Christian Brothers Winery in Napa Valley where he earned his General Contractor’s License.
In 1990 “Brother James” returned to “civilian life” in San Francisco, and in early 1993 was licensed. By the end of 1998, he was the top agent in his office. Since that time Jim has consistently ranked in the top three agents with Coldwell Banker in San Francisco and within the Top 5 for Northern California. He has served on the Boards of Directors for the San Francisco Apartment Association, California State Apartment Association, Golden Gate Business Association, and the Guerneville Education Foundation.

Work With Us

We know how to deliver and employ a strong, comprehensive marketing plan that pushes your listing through digital and traditional channels to maximize its exposure. Through every step of the way, we have your best interests at the forefront, and will be the reliable advocates that you deserve.

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